
- Image via CrunchBase
I learned about this great tool for press releases provided by HubSpot that really adds SEO punch called the Press Release Grader! It evaluates your press release for marketing effectiveness, and gives you tips to optimize it for search engines. All you do is copy and paste your press release into the tool and it does the rest. What’s really great is that it gives you score and assessment so that you can see where your press release could be improved. I would recommend accompanying this tool with Pitch Engine’s Social Media Release builder which allows marketers to incorporate images, videos, and links free. Making your press release search engine optimized and social media ready will guarantee your message gets noticed.
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